Friederike von Waldenfels
Meet Friederike
Entrepreneur
Zurich, Switzerland
Friederike is the founder and CEO of Forestrock GmbH, where she runs SustainNOW, a podcast focused on sustainable solutions. As a Senior Business Advisor at Soeder and an advisor at AENU, an impact tech fund, she drives systemic change in climate-tech and social impact sectors. With previous roles in eCommerce and consultancy, including as a lecturer at Hochschule für Wirtschaft Zürich, Friederike combines her entrepreneurial spirit with a commitment to enhancing environmental stewardship and addressing climate change.
Areas of activity:
Community Engagement
About:
Friederike is the founder and CEO of Forestrock GmbH, where she leads SustainNOW, a podcast dedicated to sustainable solutions. With over a decade of experience in eCommerce and more than 15 years in technology, she has developed a deep knowledge of sustainability and scalable platforms, both in Switzerland and internationally.
With extensive experience in eCommerce, Friederike co-founded SwissCommerce, a platform designed to connect customers with niche interests. Her tenure as a lecturer at Hochschule für Wirtschaft Zürich allowed her to share her knowledge on eCommerce strategies and sales.
Combining her entrepreneurial spirit with a passion for environmental sustainability, Friederike is committed to promoting awareness of sustainable practices. Her work aims to foster innovations that support climate action and contribute to a more sustainable future.
Involvement:
SUSTAINNOW
SustainNOW is a podcast by Forestrock GmbH that explores sustainable solutions to environmental challenges. Featuring discussions with industry experts and innovators, the podcast aims to inspire action and raise awareness about climate tech and responsible business practices. By sharing practical insights and success stories, SustainNOW fosters a community dedicated to creating a positive impact on sustainability.